Market intelligence for international student recruitment from ICEF

Search results for: "content marketing"

Recruiting from Indonesia in a context of increased competition

...(51%), and especially South Korea (94%). The Indonesian government is aware that it needs many more skilled workers and university graduates. Higher Education Marketing observes that degree holders...

In the sharing marketplace, video is king

...At night, before bed, they search the Internet for ideas, and when they find cool links and content about schools, they send these around to their friends in...

Closer to home: Intra-regional mobility in Asia

...student testimonials, internships, destination marketing, scholarships, or discounting) and ensure that once students are enrolled, they keep those promises and provide excellent student supports and graduate outcomes. In...

ELT sector in the UK stable in summer 2019

...affecting their marketing and enrolments, especially given their heavy reliance on EU markets at the moment. Diversifying outside of these markets is crucial – both because of Brexit and...

More than 750,000 Indian students abroad in 2018

...Indian students, but also that recruiting institutions plan additional and ongoing marketing initiatives to build their profile with Indian students and families. “Just going and attending a fair...

New horizons: Selecting new markets and welcoming students from them

...take on a life of its own, with students’ voices and comments often just as helpful (and authentic) as anything your marketing team could say. The Facebook profile...

The link between employment outcomes and recruiting

...they pore over school websites and marketing collateral for evidence that the overall student experience: Includes meaningful linkages with industry and/or professional groups; Incorporates work experience projects and...

Canada: New international education strategy focuses on diversification and outbound mobility

...emphasising diversification in the enrolment base. Part of the budget – CDN$24.1 million over five years and CDN$5.4 million ongoing – is directed to a new digital marketing...

What are you looking for?
Quick Links