fbpx
Market intelligence for international student recruitment from ICEF

Search results for: "content marketing"

Generating and converting leads with Google Analytics

...to best practices in website analytics as they relate to measuring and improving conversions (defined as any desired outcome of your online marketing). We’ll be basing much of...

More on Twitter in education marketing: five tips to boost your profile

...is a quick and easy way to see how others are reacting to your tweets: who’s favouriting tweets, who’s a new follower, who’s mentioning you, and who’s retweeting...

Reaching millennials: Make it fast but keep it real

...culture and upbringing.” People over brands Another key takeaway from the Voxburner report is that, for millennials, “marketing content that involves famous faces no longer resonates. 81% of...

Are you paying enough attention to social media in your recruitment marketing?

...haven’t spent time on the app before, TikTok is a social channel for short-form video content. It’s where you go to check out the cool new viral trends,...

The new playbook for international recruitment

...markets outside of China and India; Developing more online courses and content delivery capabilities; Investing in offshore campuses or joint programmes with foreign partners. The goals are to...

Making sense of China’s social and mobile web

...of success, some types of content or major Internet services. But the scale of effort and technology employed in China to monitor and filter Internet traffic is virtually...

88 ways to recruit international students

...of research-based, specialised digital content published by International Education Advantage (Intead). Intead is a full-service consulting, strategy and digital international education solutions marketing company. “Global recruiting efforts can...

New report forecasts significant change in university business models

...‘customer’ to include content wholesalers, content consumers, financiers, employers and parents; disaggregate the value chain to create new areas of specialisation, such as content aggregation, mass distribution, assessment...

What are you looking for?
Quick Links