Market intelligence for international student recruitment from ICEF
29th Jun 2022

Japanese outbound numbers still down in 2021 with a distinct shift to online study

Short on time? Here are the highlights:
  • The number of outbound Japanese students continued to fall last year, although marginally so compared to 2020
  • There has been a distinct shift to online study over the last two years, with a significant number of Japanese students enrolled online with language schools in the Philippines

The latest mobility data from JAOS (Japan Association of Overseas Studies) highlights that 2021 was another challenging year for Japanese outbound. The annual report relies on a survey of 40+ education agents that are also JAOS members. That cohort of agents reported total outbound numbers of just under 78,000 students in 2019, the last survey year before the pandemic, but those volumes plunged in 2020 as COVID took hold.

The association reported total student numbers of 18,374 for 2020, but the latest report explains that only 7,442 of those were students that actually went abroad -- with the balance studying online. Those numbers eroded further still in 2021 with a total of 15,083 enrolments reported by JAOS agent-members. Just over 6,100 of those went abroad, while nearly 9,000 stayed in Japan to study online. In other words, over the last two years the number of Japanese students enrolled in online study abroad programmes exceeded the number that travelled for study.

The following chart breaks that total enrolment base -- including online and offline enrolments -- down in more detail.

Type and purposes of study abroad programme for Japanese students, 2021. Source: JAOS

"The results indicate there were many students still wished to study abroad despite COVID-19 in 2021," says a media release from JAOS. "[However,] they took online programmes."

Another interesting finding in this year's survey results is that Japanese students were heavily reliant on language schools in the Philippines for their online studies. As we see in the additional chart below, roughly half of all students enrolled in online studies were following programmes offered by a school in the Philippines. Enrolments with language training centres in China, Australia, Canada, and South Korea collectively accounted for another third of online enrolments in 2021.

JAOS adds that, "Before COVID-19, study abroad programmes in the Philippines had become common in Japan, and we consider these programmes had advantages over other online study abroad programmes in other countries in terms of the time difference and programme fees."

Online enrolments of Japanese students by country of provider, 2021. Source: JAOS

In contrast, the United States (with a 36% share) and Canada (30%) were the leading destinations for outbound students. "The US continued to be the most popular destination for Japanese students studying abroad for degree studies," notes JAOS. "The second most common destination was Canada which started to accept international students in the early stages of the COVID-19 pandemic."

Outbound enrolments of Japanese students by study destination, 2021. Source: JAOS

For additional background, please see:

Most Recent

  • Survey of 67,000 prospective students highlights gaps between interest and enrolment for study abroad Read More
  • Bipartisan congressional group calls on US administration to preserve Duration of Status for international student visas Read More
  • US ELT weeks fell by nearly -8% in 2025 Read More

Most Popular

  • Which countries will contribute the most to global student mobility in 2030? Read More
  • Research shows link between study abroad and poverty alleviation  Read More
  • Beyond the Big Four: How demand for study abroad is shifting to destinations in Asia and Europe Read More

Because you found this article interesting

Survey of 67,000 prospective students highlights gaps between interest and enrolment for study abroad Keystone Education Group released its annual report, The State of Student Recruitment 2026, last week. Presenting at the...
Read more
Bipartisan congressional group calls on US administration to preserve Duration of Status for international student visas There was something different about this year’s annual NAFSA conference. The experience was wonderfully familiar in many ways,...
Read more
US ELT weeks fell by nearly -8% in 2025 In 2024, a slow recovery from plummeting international enrolments in the COVID-19 pandemic was underway for US Intensive...
Read more
Report: International students already studying in the UK or offshore through TNE represent an increasingly important recruitment opportunity Tighter compliance thresholds for UK universities recruiting international students – and the associated “Red, Amber, Green” scheme developed...
Read more
Japan: Greater availability of in-country English programmes is exerting some downward pressure on outbound mobility Nearly 170,000 Japanese students studied abroad using one of 41 service providers in Japan in 2025, with the...
Read more
UK: Sponsored study visa issuances down, rejection rates up, and more If you are an international student prospect, where you live in the world increasingly determines where you can...
Read more
New data provides early signals that Canada’s popularity as a study destination is on the rise Demand for study in Canada appears to be on the rebound, according to search data from two major...
Read more
UNESCO confirms growing trend of intra-regional student mobility UNESCO’s first Higher Education Global Trends Report confirms that while traditional destinations for study abroad continue to be...
Read more
What are you looking for?
Quick Links