ICEF Podcast: Worst hit – quickest to recover? The outlook for global language travel

In this latest podcast episode, ICEF’s Craig Riggs (Editor of ICEF Monitor) and Martijn van de Veen (Vice-President of Business Development) discuss some of the trends shaping student mobility this quarter, including some important developments in the microcredential space. They are joined by Patrick Brothers, Co-CEO of the global market intelligence platform HolonIQ, who expands on recent HolonIQ forecasts for the global language learning market.

That analysis anticipates a “U-shaped recovery” for offline and blended language learning through 2025 as demand surges after the pandemic. It also expects that direct-to-consumer digital language learning services will triple in scale over that same period.

The discussion is an interesting one and it revolves in part around a reframing of the "addressable market" for language learning, and for international education more broadly.

You can listen right now in the player below, and we encourage you to subscribe via your favourite podcast app in order to receive future episodes automatically.

For additional background, please see:

• "New analysis projects strong growth in global language learning with digital a key driver"
• "ICEF Exchange podcast: What can student accommodation bookings tell us about the year ahead?"