fbpx
Market intelligence for international student recruitment from ICEF
13th May 2020

Plans for return to campus still in flux

Short on time? Here are the highlights:
  • Universities in major study destinations are adopting different approaches with some planning for in-person instruction and others already committing to stay with online delivery to start the new academic year
  • The choice will factor heavily in student decision making for this fall, with the risk that more students may defer their admissions to 2021 if required to continue studies online in the second half of this year

In a running tally conducted by the Chronicle of Higher Education, seven in ten US colleges say that they are planning to reopen their campuses for in-person instruction for the academic year starting in September. The balance are planning for online delivery, or some combination of online and in-person teaching, or are still forming their plans.

Tracking college intentions for programme delivery, September 2020. Source: Chronicle of Higher Education
Tracking college intentions for programme delivery, September 2020. Source: Chronicle of Higher Education

The scale of opinion on the on-campus-or-online question tilted somewhat yesterday when the California State University System – with its 23 campuses  – announced that it would delivery most of its classes online this fall. “Our university, when open without restrictions and fully in person, as is the traditional norm of the past, is a place where over 500,000 people come together in close and vibrant proximity with each other on a daily basis,” said Chancellor Timothy White. “That approach, sadly, just isn’t in the cards now.”

The California State universities, observed a related item in Forbes, “Is the nation’s largest four-year public university system. Its decision to remain closed is likely to influence other schools.”

The situation is similar in Canada where institutions have offered a range of response, with some planning for students to return to campus and others already deciding to stick with online delivery for the start of the academic year.

A number of universities, including the University of Saskatchewan, Université de Montréal, and Memorial University have already said that they will rely primarily on online delivery for fall classes. Other major research universities – notably McGill University, the University of British Columbia, and the University of Victoria – have also said that the bulk of their classes will be online to start the new academic year. Speaking to The Globe and Mail, McGill University Principal Suzanne Fortier said that, “With a little more than two weeks to the deadline for students to confirm their places for September, she felt the university should be clear about what to expect.”

Manchester University is the first major British institution, and the first Russell Group member, to announce that its classes will remain online this fall. “Others are likely to follow suit,” says The Telegraph, “since social distancing measures are likely to stay in place for the foreseeable future.”

The situation is similar in many other destinations. Even in Australia and New Zealand, where early planning is underway to reopen borders for international students in the coming months, there is no clear timeline for when students will return to campus.

The question factors heavily in student decision making for the coming academic year and – in simple terms – part of the calculus here for university executives is whether a decision to stay with online delivery in the second half of this year will encourage greater numbers of students to defer their admissions to 2021. And of course this has to weighed in turn against the risks of COVID-19 exposure on campus, or the disruption of starting the semester on campus and having to shift to online mid-stream if a further outbreak should occur.

The situation will remain fluid for some time as governments, public health officials, and educators all continue to monitor the progress of the pandemic in the coming months. For now, these leaves most institutions engaged in intensive preparations for the new academic year, and still working with a number of possible scenarios for programme delivery.

For additional background, please see:

Most Recent

  • Three international education trends for 2025: Revenue optimisation, marketing personalisation, and on-the-ground local intelligence Read More
  • Australia’s enrolment cap legislation is stalled. What happens next? Read More
  • Canada confirms expansion of in-study work rights and new compliance requirements for institutions Read More

Most Popular

  • Which countries will contribute the most to global student mobility in 2030? Read More
  • Research shows link between study abroad and poverty alleviation  Read More
  • Beyond the Big Four: How demand for study abroad is shifting to destinations in Asia and Europe Read More

Because you found this article interesting

Three international education trends for 2025: Revenue optimisation, marketing personalisation, and on-the-ground local intelligence TREND #1 DEMAND AND REVENUE OPTIMISATION “Half the money I spend on advertising is wasted; the trouble is...
Read more
Foreign student enrolment in the United States reached an all-time high in 2023/24 The 2024 Open Doors Report on International Educational Exchange reveals that 1,126,690 international students were enrolled at US...
Read more
New research highlights the impact of policy on international enrolments A research collaboration by NAFSA, Oxford Test of English, and Studyportals indicates that institutions around the world are...
Read more
The way forward: Shifting to a more strategic and student-centred recruitment The following article is adapted from the 2025 edition of ICEF Insights magazine, which is freely available to...
Read more
Which countries will contribute the most to global student mobility in 2030? A fascinating presentation at the October 2024 Australian International Education Conference (AIEC), “Global student flows: understanding the ‘next’...
Read more
Research shows link between study abroad and poverty alleviation  A new study finds that when international students from low- to middle-income countries return home after studying abroad,...
Read more
Survey shows new visa rules are encouraging international students to apply to more destinations The latest edition of the IDP Education Emerging Futures survey shows that Australia, the UK, and especially Canada...
Read more
Industry experts conclude that better recruitment results begin with a focus on student outcomes Editor’s note: The following piece draws heavily on commentary and insights from industry leaders speaking at the ICEF Monitor...
Read more
What are you looking for?
Quick Links