fbpx
Countdown to the ICEF Monitor Global Summit: 5d 9h 43m 46s
Market intelligence for international student recruitment from ICEF
6th Sep 2017

China’s college-aged population to decline through 2025

It is no secret that China accounts for a major share of both total international enrolment and enrolment growth for major study destinations around the world. In the US, students from China account for nearly a third of all foreign enrolments. Chinese students also drove roughly 57% of overall foreign enrolment growth in the US over the past decade. The numbers are similar in the UK where Chinese students account for three of every ten foreign students in the country, and again where Chinese enrolment growth has outpaced overall growth for some years. The situation is the same in Canada and Australia, but also in a number of non-English-speaking destinations, such as South Korea and Taiwan, which rely disproportionately on Chinese students to maintain or build their international programmes. These destinations have come to count on China as the world’s leading outbound market, and not just to occupy a large proportion of seats in campuses and classrooms but also to help meet enrolment targets with brisk year-over-year growth. The problem with this is obvious and has been ringing in the ears of many international educators for some years now: what happens if Chinese outbound growth slows down? Indeed, there is some indication that this is starting to happen. Over the last two years, annual outbound growth, while still strong, has fallen notably below the levels we have seen for decades. Average annual growth has been about 19% going back many years, but that long-term trend began to level off around 2013. Between then and 2015, year-over-year growth has slowed to 11-13% annually. At current outbound levels, this slowing growth rate has been hardly noticeable so far and China remains a major driver of overall enrolment levels in both established and emerging study destinations. But the point here is that many institutions and schools have come to rely on that underlying, consistent growth out of China to hit their annual enrolment targets. And if China slows down any more, some recruiters are going to find those goals harder to make. We recently looked at the case of Chinese enrolment in US high schools and there again we see a distinct levelling off enrolment growth from about 2013 on. At the same time, the number of US secondary schools recruiting foreign students has increased considerably. The result is a larger field of schools recruiting a shrinking pool of students, and a more intense competitive context for all. The specific case of secondary recruitment in the US takes on greater significance when we consider the long-term demographic forecast for China. A recent report from Universities UK highlights the projected numbers of college-aged students in China and other major sending markets through 2025. As the following chart illustrates, the trend line in China is markedly different from other key source markets, such as India or Nigeria. The college-aged population in China – that is, the 18-to-24-year-old group – is projected to decrease by more than 40%, from 176 million to 105 million, between 2010 and 2025. college-aged-populations-actual-and-forecast-in-selected-sending-markets-2010–2025 College-aged populations, actual and forecast, in selected sending markets, 2010–2025. Source: Universities UK, World Bank As the Universities UK report puts it, “Projected demographic trends indicate that the UK may face an increasingly challenging environment in recruiting students from some overseas countries on which the sector has relied in the past.” On a brighter note, the chart also highlights continued growth in this key college-aged cohort in other major growth markets, especially in India. Along with China, India has been the primary driver of overall enrolment growth in many study destinations and has certainly come to play a greater role in driving global mobility trends within the past decade. Even so, the implications for recruiters is clear: competition for Chinese students is likely to intensify going forward and many programmes will have to more actively build student numbers outside of China in order to continue to hit their enrolment targets. For additional background, please see:

Most Recent

  • Canada: Mid-year data indicates that international student commencements could drop by nearly 50% for 2024 Read More
  • Why private VET providers are hardest hit by student caps in Australia Read More
  • Is employability still the holy grail for the new generation of international students? Read More

Most Popular

  • Recent policy changes slowing student interest in the UK, Canada, and Australia Read More
  • Germany confirms increase in proof-of-funds requirements for student visa applicants Read More
  • New Zealand expands work rights for accompanying dependants of foreign students Read More

Because you found this article interesting

Canada: Mid-year data indicates that international student commencements could drop by nearly 50% for 2024 On 2 January 2024, when Canadian Immigration Minister Mark Miller announced a two-year cap on new study permits,...
Read more
Why private VET providers are hardest hit by student caps in Australia The following is a guest post from Claire Field, which was originally published on her blog. Claire is...
Read more
Is employability still the holy grail for the new generation of international students? The following is a guest post from Nannette Ripmeester. Nannette is the Director at Expertise in Labour Mobility...
Read more
Australia: Private VET providers receive “devastating” enrolment cap allocations for 2025  In August, the Australian government announced that, pending approval of proposed legislative amendments, a cap on new international...
Read more
Market Snapshot: International student recruitment in Colombia FAST FACTS Capital: Bogotá Population: 53 million (2024) Youth population: 17% of the population is aged 15–24 Median...
Read more
Report reveals continued recovery for ELT sector in 2023, but also policy headwinds in 2024 The Global ELT Annual Report for 2024 was released this week by industry research specialist firm BONARD. It...
Read more
How diverse is the international student population in leading study abroad destinations? The last time we looked in on the distribution of nationalities in four top study destinations, we reported...
Read more
Snapshot survey says international applications to US colleges still growing, but at a slower pace The Spring 2024 Snapshot Survey from the Institute for International Education (IIE) suggests that international applications to US...
Read more
What are you looking for?
Quick Links