Market intelligence for international student recruitment from ICEF

The changing face of agency engagement with Australia

Australia has embraced working with student recruitment agencies for many years, and has well established training and guidelines for agent behaviour. Agency relationships with their institutional partners are undergoing significant change as a result of the recent modifications to visa processes including streamlined visa processing for universities, assessing students’ genuine status and the prospect of post-study work visas for graduate students to be introduced in 2013. To learn more about the effects on educators and agencies, ICEF Monitor caught up with Mr Chris Evason, IES Managing Director of PIER (Professional International Education Resources), which offers professional development and agent training for Australian-focused recruitment worldwide. Our three-part interview below provides an excellent overview of each of these developments in turn, starting off with the Genuine Temporary Entrant (GTE) requirement. Under GTE, each student must convince the Department of Immigration & Citizenship (DIAC) that they are a "genuine student" who wishes to leave Australia and return to their home country after their studies. Just like in the UK where the UKBA has ramped up their visa interviews, industry players are now concerned about how these judgements are being made and confused as to how agencies and educators can best prepare candidates. In addition, Australia now reserves the right to adjust the visa application category based on world events. For example, currently Spain and Greece are considered “higher risk” than previously due to the economic situation in these countries. Moving on, we discuss streamlined visa processing (SVP) for universities, which came into effect in April 2012 to speed up visa processing times. The issue, Evason explains, is the payoff:

"The universities have been provided with this benefit on the basis that they will take more responsibility for the behaviour of their students."

Universities are now risk-rated on the following criteria:

  • rate of cancellation of student visas;
  • rate of overstay of students after visa expiry;
  • rate of applying for permanent residence;
  • rate of visa refusal for fraud.

If a school's risk rating goes above a certain level, they will not be eligible for SVP for two years, which can cripple an institution. Universities are therefore nervous about engaging new agents for fear of increasing their risk profile, and agents are concerned about the extra work involved in assessing the financial aspects of their clients. As we have often stressed, open and honest relationships are critical - universities are more reliant on their agency partners to judge the suitability of every student visa applicant, regarding GTE and financial capability. Evason stresses, "Trust has become the key issue now." Tania Gerlach, Principal Migration Officer for Austrade (Australian Trade Commission), concurred:

“Agents really need to think more about what they can do to ensure they submit only the best students and applications for consideration.”

Thus, professionalism and trust between agency-institutional partners are becoming more important and barriers to entry for new agents are high. Agents currently working with Australian partners need to build their professional profile, ramp up their brand awareness, provide intelligence back to their institutional partners and stay informed of current global developments. There is an expectation that SVP will be rolled out to other high quality players, such as TAFEs, which can create two types of institutions: those with access and those without. Evason ponders the future:

"The big question is, when more and more providers have access to the SVP arrangements, can the others survive at all?"

The final segment of our interview explains that from 2013, post-study work rights will be granted to degree-level students who have studied for at least two years in Australia. Gerlach cited, “This is considered to be quite the draw card for Australia.” As Evason highlights, masters courses of less than two years are not eligible. Additionally, many 2+1 pathway arrangements may be disadvantageous, as these students will graduate with the same degree as others, yet will not have the ability to work. Evason suggests that this could have an impact on curriculum changes. Australian international education regulations are more stringent than ever, and its student protection rights are unmatched by other nations. In this transition to new regulations, many in the industry will be watching closely to see how new practices and new systems are applied.

Most Recent

  • Narrowing bands of compliance: How the UK’s new RAG system will impact international student recruitment Read More
  • Irish higher education reports a fourth straight year of foreign enrolment growth Read More
  • Mexico: A personalised, supportive approach is the key to success in this growing study abroad market Read More

Most Popular

  • Which countries will contribute the most to global student mobility in 2030? Read More
  • Research shows link between study abroad and poverty alleviation  Read More
  • Beyond the Big Four: How demand for study abroad is shifting to destinations in Asia and Europe Read More

Because you found this article interesting

Narrowing bands of compliance: How the UK’s new RAG system will impact international student recruitment The UK Home Office has circulated draft guidance to expand on forthcoming changes to the Basic Compliance Assessment...
Read more
Irish higher education reports a fourth straight year of foreign enrolment growth The number of international students enrolled in Irish universities has been growing steadily from a COVID-era dip in...
Read more
Mexico: A personalised, supportive approach is the key to success in this growing study abroad market Mexican students have traditionally gravitated to the US and Canada for study abroad, but President Trump’s anti-immigration agenda...
Read more
UK ELT reports challenging enrolment trends continued through last quarter of 2025 Continuing a pattern from the first half of the year, English UK’s latest QUIC release (Quarterly Intelligence Cohort)...
Read more
British Council says student recruitment to UK higher education will get a boost this year from South Asia and the “Trump effect” “Demand for UK education will remain resilient over the coming year despite increased competition from intra-regional mobility in...
Read more
New Zealand expands post-study work opportunities for international students In late 2026, New Zealand is rolling out a new Short Term Graduate Work Visa and extending eligibility...
Read more
As Iran retaliates across the Middle East, schools close, students worry, and institutions reassess transnational education The US/Israel-Iran war has touched down in several countries in the Middle East, and international educators and students...
Read more
US: Student visa issuances fell by -36% in summer 2025; OPT uncertainty among factors affecting international student demand The US government has renewed its focus on the Optional Practical Training (OPT) programme that allows international students...
Read more
What are you looking for?
Quick Links