youth trends

New developments in the accommodations sector

In a previous article, ICEF Monitor discussed student accommodations, specifically, dormitories and their influence on prospective students’ school choices, the increased investor activity related to...

Seventh annual Agent Barometer provides agents’ view of marketplace

The results are in from the seventh annual edition of the ICEF i-graduate Agent Barometer, a comprehensive survey that delivers insight into the profile of...

Integrating digital technologies at the K-12 level

At ICEF Monitor we have written extensively over the past couple of years on how higher education is changing to reflect the reality of the...

Integrating print collateral with online marketing

It wasn’t that long ago that many education institutions were still tinkering with the Internet and their websites, unsure as to how to leverage the...

The human side of content marketing

As much as business operations and marketing are different now than decades ago because of the Internet and consumers’ increasing gravitation online for information, entertainment,...

What do Turkish students look for when studying abroad?

Turkey has long been known as a strong market, with one of the fastest growing economies in Europe, links with both Europe and Asia, and...

Interest in study abroad picking up again in Japan

Even as the country continues its efforts towards its ambitious Global 30 programme – an effort to bring 300,000 international students to Japan by 2020...

How much influence does accommodation have on student recruitment?

The variety and quality of accommodations educational institutions offer are presumed to factor into the mix of reasons why prospective students select certain schools. Is...

Reports indicate a significant drop in the average age of Chinese students abroad

Concerns over fierce competition in national college entrance exams, the prestige of an overseas education, and increasing financial means are continuing to fuel demand for...

Reaching prospects by email and boosting open rates

So many communication channels these days, so little time (and attention!) to go around. But while much of the focus of late is on social...

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