Market intelligence for international student recruitment from ICEF

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 Sharing the spirit of your institution with Argentine agencies

Sharing the spirit of your institution with Argentine agencies

A little over 9,300 Argentine students were studying abroad in 2010 in destinations such as Spain, the US, Cuba, France and Brazil. In order to learn more about...

 Market snapshot: Poland

Market snapshot: Poland

The first Polish university dates back to 1364. Today in 2013, Poland has almost 2 million students at over 450 higher education institutions,* and is making moves to...

 Chinese demand for overseas education remains strong despite worries about jobs

Chinese demand for overseas education remains strong despite worries about jobs

“If I want to enter a university like Tsinghua or Peking, I have to pay too much attention to the gaokao (the college entrance exam). I’d like to...

 US a source of international students too

US a source of international students too

The US is often in the news for its reputation as the leading destination for international students. But American students go overseas, too – as a recent report...

 Where international students will study over the next decade

Where international students will study over the next decade

A recent post in ScienceGuide featured an analysis by Mr Alan Ruby, senior fellow at the University of Pennsylvania (and an expert on the effects of globalisation on...

Enrolling new students is step one, but don’t forget about retention

With all the pressures on recruitment these days, there is naturally a focus on top-line goals. How many students did we get? How does that compare to last...

More on Twitter in education marketing: five tips to boost your profile

Like any strategic communications tool, Twitter only really works if it is harnessed, managed, and assessed periodically by those who use it for business – including educators and...

Using Twitter for student recruitment to maximum effect

Education Dive, an education sector news aggregator, got it right when they declared, “every university is on Twitter.” The question – as we always note when we write...

8 tips for better content marketing on social media sites

Virtually everyone knows that consumers – including students – have little time for traditional marketing. Students don’t want to be pushed or sold to, even when they are...

China’s slowdown doesn’t mean the sky is falling

Newspaper headlines across the world have been filled of late with the news that China’s gross domestic product (GDP) slowed to 7.7% for the first quarter of 2013,...

Part 2: MOOC development continues to pick up speed… around the world

ICEF Monitor returns to MOOCs today with the second half of a two-part look at the current state of the online education landscape. With ongoing questions about whether...

Part 1: MOOC development continues to pick up speed

The topic of MOOCs (Massive Open Online Courses) has been extensively covered in various media both great and small, however it’s a technology – indeed an entire educational...

International internships are increasingly valued by employers

Internships have long been part of the collegiate landscape, but their relationship to students’ future prospects has never been more direct. ICEF Monitor takes a look at the...

Market snapshot: Turkey

Turkey is emerging as an increasingly attractive study destination and source of students. Because of its newly invigorated economy, its young population, its strategic geographic location, and its...

Why Vietnam? A market snapshot

If Vietnam has yet to appear on your institution’s international student recruitment radar screen, this article might make you think again. Below you’ll find a compelling overview of...