Market intelligence for international student recruitment from ICEF

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Using Twitter for student recruitment to maximum effect

Using Twitter for student recruitment to maximum effect

Education Dive, an education sector news aggregator, got it right when they declared, “every university is on Twitter.” The question – as we always note when we write...

Working with commission-based education agents: the real issue

Working with commission-based education agents: the real issue

In a departure from our normal editorial coverage, we are pleased to present the following opinion piece from ICEF CEO Markus Badde on a topic that is currently...

Europe takes stock of its international student recruitment strategies

Europe takes stock of its international student recruitment strategies

As competition for international students intensifies around the world, the European Union is increasingly interested in promoting member countries – and indeed, the entire Eurozone – as a...

Australian private-sector providers continue to call for visa reforms

Australian private-sector providers continue to call for visa reforms

In most destination countries, immigration policy is the area where government policy and process improvements can have the most dramatic impact on international student enrolments. Perhaps it is...

Japan’s ambitious proposals for higher education and language sectors

Japan’s ambitious proposals for higher education and language sectors

Japan’s government is increasingly viewing education as a vehicle to drive economic growth. Its policies highlight internationalisation and higher education reforms, as well as new language and financing...

US Department of Homeland Security school outreach programme works to eliminate fraud

The US government continually works to establish and strengthen professional relationships between academic institutions and local Homeland Security Investigations (HSI) offices in order to preserve the integrity of...

8 tips for better content marketing on social media sites

Virtually everyone knows that consumers – including students – have little time for traditional marketing. Students don’t want to be pushed or sold to, even when they are...

Malaysia pushes forward with ambitious education reforms

The state of Malaysia’s education system is no small issue for those interested in the flows of international students around the world. With estimates that 42% of global...

Strong focus on agent relations key to success in Latin America

Today ICEF Monitor explores the key to success in four Latin American countries, where a strong focus on agent relations proves vital. We sit down with Mr Jonathan...

Part 2: MOOC development continues to pick up speed… around the world

ICEF Monitor returns to MOOCs today with the second half of a two-part look at the current state of the online education landscape. With ongoing questions about whether...

Part 2: Videos that work: What’s your strategy?

In Part 1 of this series, we provided examples of education marketing videos that stay true to the brands behind them and that deliver effective, strategic messaging. In...

International internships are increasingly valued by employers

Internships have long been part of the collegiate landscape, but their relationship to students’ future prospects has never been more direct. ICEF Monitor takes a look at the...

Western boarding schools expand to Asia

Throughout the past several years, tradition-rich boarding schools that had previously operated only in the West have embraced internationalisation by opening branches in Asia. Today, ICEF Monitor takes...

Why Vietnam? A market snapshot

If Vietnam has yet to appear on your institution’s international student recruitment radar screen, this article might make you think again. Below you’ll find a compelling overview of...

From prospects to enrolments: direct marketing in international recruitment

Today’s post will look at the all-important task of communicating directly with prospective international students – something that has changed monumentally since the days when sending out a...

Most Recent

  • Asia “consolidating as the leading destination region” for international students  Read More
  • Kazakhstan sets its sights on being a regional hub for international students Read More
  • US: Study estimates that changes to international student policies could reduce GDP by up to US$481 billion per year Read More

Most Popular

  • Which countries will contribute the most to global student mobility in 2030? Read More
  • Research shows link between study abroad and poverty alleviation  Read More
  • Beyond the Big Four: How demand for study abroad is shifting to destinations in Asia and Europe Read More
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