Market intelligence for international student recruitment from ICEF

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 China’s slowdown doesn’t mean the sky is falling

China’s slowdown doesn’t mean the sky is falling

Newspaper headlines across the world have been filled of late with the news that China’s gross domestic product (GDP) slowed to 7.7% for the first quarter of 2013,...

 Part 1: MOOC development continues to pick up speed

Part 1: MOOC development continues to pick up speed

The topic of MOOCs (Massive Open Online Courses) has been extensively covered in various media both great and small, however it’s a technology – indeed an entire educational...

 Western boarding schools expand to Asia

Western boarding schools expand to Asia

Throughout the past several years, tradition-rich boarding schools that had previously operated only in the West have embraced internationalisation by opening branches in Asia. Today, ICEF Monitor takes...

 Why Vietnam? A market snapshot

Why Vietnam? A market snapshot

If Vietnam has yet to appear on your institution’s international student recruitment radar screen, this article might make you think again. Below you’ll find a compelling overview of...

 US state consortia offer streamlined approach to student recruitment

US state consortia offer streamlined approach to student recruitment

In our previous video interview with Mr Greg Thompson, Senior International Trade Specialist and Education Team Leader with the United States Commercial Service, Department of Commerce, one of...

Part 2: Facebook is changing: Are you changing with it?

With all the changes going on at Facebook (see Part 1), it can be worthwhile for student recruiters to update their list of do’s and don’ts when it...

Part 1: Facebook is changing: Are you changing with it?

Facebook has made some substantial changes over the last year, and many of these should affect the way student recruiters are using the platform to reach out to...

US community colleges well placed to help build undergraduate enrolments

Nearly half of all US university students begin their studies at a community college, and for nearly 90,000 currently enrolled international students the path to an American university...

Intense competition places new emphasis on branding

“Higher education is the most complex, expensive intangible most people will ever purchase, and the “purchase decision” is therefore powerfully influenced by brand reputation.” —Academica Group whitepaper, “Classifying...

Turning international students into brand advocates

How much attention are you paying to the satisfaction of your international students? If the answer is “a lot,” you’re on the right track. Paving the way for...

Generating and converting leads with Google Analytics

The new year ushers in a host of fresh hopes and goals for organisations, institutions, as well as individuals; it can be an excellent time for international student...

Descriptions of education systems in 60 countries

Nuffic – the Netherlands organisation for international cooperation in higher education – regularly releases country modules, which offer information on the education systems of about 60 countries. Apart...

The rising profile of college certificates

A recent study from Georgetown University finds that the certificate is the fastest-growing form of college credential in the US as well as an important factor in labour...