Market intelligence for international student recruitment from ICEF

Search results for: "social media"

Early lessons from moving ELT online: start with what makes your school special

...Director Ella Tyler. The school is otherwise marketing its new online offer through partner schools and agents abroad, and through digital channels, especially paid campaigns on social media. ...

New survey highlights international students’ top priorities when considering where to study abroad

...a short reply (possibly automated) within 24 hours.” “Social media is primarily used in the research and information gathering phase, but relevance of this media declines as the...

Destination marketing organisations adding new partnerships and resources for international student recruitment

...more prominent DMO initiatives in student travel have focused on online channels, including the use of video, social media, and messaging platforms. Mr Hearps notes the example of...

Japanese government asks universities to close social sciences and humanities faculties

A recent survey of Japanese university presidents found that 26 of 60 national universities with social science and humanities programmes intend to close those departments during the 2016...

Incorporating experiential marketing in international recruitment

...stunts – live and tangible events – but it has taken on new urgency and applications as the influence of social media has exploded. This is because of...

Part 2: Mobile marketing for educators: Driving engagement and prospect conversion

...(use your discretion here so as not to overload prospects with too-frequent alerts). Social: leverage your social media channels within your mobile app or site; provide opportunities to...

Survey: Student recruitment the main driver for institutional web strategy

...website visits ahead of form requests. In 2017, respondents were also less likely to name social media engagement as a main way to measure online success than in...

Overwhelmed by tech options? You are not alone

...is not surprising then that many marketing executives (70%) feel that marketing is becoming more complicated in 2014. As we noted above, many marketers are turning to social...

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