Market intelligence for international student recruitment from ICEF

Posts by: Editor

Five for Friday

Welcome to the latest instalment in our occasional “Five for Friday” column. As always, we have gathered below some of the more eye-catching and varied...

Marketing languages other than English

A lingua franca is a bridge language, sometimes called a trading language, in that it is used to support communication between people who don’t share...

Peak international education bodies in UK call for improved competitiveness in run-up to spring election

A recent British Council report paints a stark picture of the UK’s declining competitiveness as a global study destination. International enrolment in British higher education...

US authorities moving to improve student visa oversight in recent years

Three men were arrested in Los Angeles earlier this month in connection with an apparent “pay-to-stay” scam involving four private, postsecondary institutions in California. The...

How to engage the international schools sector for higher education recruitment

The K-12 English-medium international schools market is now considered a crucial sector for the world’s higher education institutions. The aspirations of pupils that go to...

Spanish education at a crossroads

One of the most turbulent and complex higher education sectors is that of Spain, where firebrand Minister of Education José Ignacio Wert has already pushed...

Research consistently finds better employment outcomes for tertiary graduates

In the wake of the global economic crisis, and in the midst of widespread calls for stronger linkages between postsecondary programmes and labour market requirements,...

Getting started on Snapchat, one of the world’s fastest-growing social media apps

For marketers in the education sector, there is obviously one age range in particular around which promotional and branding strategies must hinge: that of students....

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