fbpx
Market intelligence for international student recruitment from ICEF
16th Jun 2021

Japanese agents report that they sent 76% fewer students abroad in 2020

Short on time? Here are the highlights:
  • Japanese agencies report a 76% drop in the number of students they sent abroad in 2020 compared with 2019
  • They also report that students are still interested in study abroad post-COVID
  • Safety concerns are paramount for students in considering destinations

Japan, an important source market for many study abroad destinations, sent 76% fewer students to other countries in 2020 due to the COVID-19 pandemic. The decline was reported by JAOS (Japan Association of Overseas Studies) on the basis of a survey among 43 of its agency members conducted in March 2021. Those agencies sent only 18,374 students abroad in 2020 compared with 77,953 in 2019.

Despite the decline, JAOS provides an optimistic note in its report, adding that, “its agencies continue to receive daily inquiries from those desiring overseas educational opportunities when the pandemic settles.”

Number of Japanese students referred for study abroad by agencies, 2019 and 2020. Source: JAOS.

Before COVID, the top three destinations for Japanese students remained the US, Australia, and Canada, which held 22%, 20%, and 17% share of the Japanese outbound market, respectively. Demand had also been picking up among Japanese students for English-language study in the Philippines, Ireland, and Malta.

JAOS member referrals to the top ten study destinations for Japanese students, 2019 and 2020. The percentage value indicated shows the proportion of total referrals abroad for 2020 for each destination. Source: JAOS.

Students are looking for safe destinations

JAOS says that many of the inquiries its members receive include questions about safety issues in destination countries, highlighting the need for foreign educators to make their safety protocols and procedures front and centre on their websites and in all communications with agents and students.

JAOS states that its members are currently helping students to make decisions with safety risk factors in mind, and the advice they give is “based on the collective experience and knowledge of member organizations, of the destination counties, cities and institutions.”

Japan’s borders remain closed to foreign students

Even as Japanese students continue to plan for study abroad, Japan currently has some of the strictest border policies in the world, similar to those in Australia, China, and New Zealand. International students have launched petitions urging the Japanese government to let them in and feel that their situation is particularly unfair given the government’s plans to welcome Olympics athletes and delegations in Tokyo this summer despite COVID.

But while Japan has had relatively low infection rates throughout most of the pandemic, there was a recent surge in cases in May 2021 and it is unlikely the government will change border policies until cases fall further and vaccination rollouts pick up speed.

For additional background, please see:

Most Recent

  • ICEF Podcast: Live from NAFSA 2025 Read More
  • Irish ELT sector sounds note of “cautious stability” for 2024 Read More
  • US ELT numbers moving toward pre-pandemic norms Read More

Most Popular

  • Which countries will contribute the most to global student mobility in 2030? Read More
  • Research shows link between study abroad and poverty alleviation  Read More
  • Beyond the Big Four: How demand for study abroad is shifting to destinations in Asia and Europe Read More

Because you found this article interesting

ICEF Podcast: Live from NAFSA 2025 Listen in as ICEF’s Craig Riggs and Martijn van de Veen recap a busy week at the annual...
Read more
Irish ELT sector sounds note of “cautious stability” for 2024 After a year of very strong growth in 2023, Ireland’s English Language Teaching (ELT) sector is reporting remarkably...
Read more
US ELT numbers moving toward pre-pandemic norms If you look at English Language Teaching (ELT) numbers in the United States year-over-year, it is easy to...
Read more
Sector and students shocked as US State Department says it will “aggressively revoke visas for Chinese students” On 28 May 2025, a late-afternoon statement from the US State Department came as the latest shock for...
Read more
International student interest in US falls to pandemic-era low After months of announcements, immigration enforcement actions, and confusion around US policies for international students – as well...
Read more
Trump administration orders a pause on new student visa interviews Journalists at Politico have obtained a US State Department cable sent to all US diplomatic posts on 27...
Read more
Trump administration bars Harvard from enrolling international students; judge promptly issues restraining order to prevent the move Updated for 23 May 2025: The US government has suspended Harvard University’s ability to enrol foreign students, effective...
Read more
Plans afoot to stimulate UK–EU student mobility under new terms The UK government has opened negotiations with the European Union to restart a youth mobility scheme to and...
Read more
What are you looking for?
Quick Links