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Market intelligence for international student recruitment from ICEF
25th Nov 2016

Five for Friday

An occasional round-up of some of the more eye-catching and varied items that we’ve been reading lately, including best practices for multi-lingual websites, Donald Trump’s effect on US travel to the UK, and the new Chinese campus in Kuala Lumpur.

China opens its first overseas campus

A special charter flight from Mainland China, with 440 eager first-year students on board, recently touched down in Kuala Lumpur to mark the opening of Xiamen University in Malaysia - the first-ever Chinese campus to open abroad.

What went wrong with the global schoolhouse?

In 2002, Singapore set out a bold vision for the future of international education in the country. Under the so-called “Global Schoolhouse” initiative, Singapore announced plans to increase its enrolment of foreign students to 150,000 by 2015. But things didn’t go exactly to plan, and international enrolment has actually declined in recent years.

Five tips for multi-lingual websites

Have you gone as far as you can with your English-only website? Well then check out this great primer on how you can structure and design your website to render effectively in multiple languages.

The Trump effect

UK travel agents are reporting a drop in US bookings

 in the wake of Donald Trump’s election victory earlier this month. Do those cancellations just reflect an emotional pushback in the wake of an unexpected result, or do they foreshadow a longer-term trend?

Which UK universities rely the most on international students?

Along with Mr Trump’s surprising win in the US, international educators are watching closely to see how the Brexit process unfolds in the UK. And new data from HESA shows which UK institutions recruit the most international students.

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