fbpx
Market intelligence for international student recruitment from ICEF
14th Nov 2014

Five for Friday

For this instalment in our occasional “Five for Friday” column, we have gathered below some of the more eye-catching and varied items that we’ve been reading lately. We present them here for your end-of-week reading pleasure.

When admissions becomes marketing

This post from College Admissions Today has been nagging at us for a little while now. It makes the interesting point that admissions staff are now often asked to play a more direct role with respect to marketing and recruitment, and raises some interesting questions about how this impacts workloads and focus in the admissions office.

Is Japan going to hit its target?

Japan aims to attract 300,000 foreign students by 2020. The good news: there is just one thing standing in its way. The bad news: that one thing is China. The Japan Times reports on how China’s efforts to attract greater numbers of international students are drawing market share from Japan.

Saudi Arabia tops the first ranking of Arab universities

Saudi Arabia owns the top three positions in an initial ranking of 91 Arab universities in 16 countries published recently by US News & World Report. The rankings are notably concentrated: the top seven countries counted 77 universities in the table (85% of the total), while seven other countries - Bahrain, Kuwait, Oman, Qatar, Sudan, Syria, and Yemen - had only one ranked university each.

Pearson launches new English test

Education giant Pearson and the online language learning platform busuu have partnered for the global launch of a new English proficiency exam: the Global Scale of English Test (GSET). busuu is the first company worldwide to offer the test, on exclusive terms with Pearson for an initial six-month period.

We’ve looked at Facebook from all sides now

Social marketing specialist Brian Carter offers an unvarnished view of Facebook: the good, the bad, and the ugly. In this nicely balanced post, he offers a compact summary of the challenges - and strengths - of this key social media platform.

Most Recent

  • Recruiting international students in Cameroon Read More
  • Germany: Outbound language travel grew again in 2024 Read More
  • Enrolment surges in Spain’s language teaching sector Read More

Most Popular

  • Which countries will contribute the most to global student mobility in 2030? Read More
  • Research shows link between study abroad and poverty alleviation  Read More
  • Beyond the Big Four: How demand for study abroad is shifting to destinations in Asia and Europe Read More

Because you found this article interesting

Recruiting international students in Cameroon FAST FACTS Official name: Republic of Cameroon Geography: Cameroon is in Central Africa on the Gulf of Guinea....
Read more
Germany: Outbound language travel grew again in 2024 The 2024 annual report from the German Association of Language Travel Organizers (FDSV) reports continuing growth for the...
Read more
Enrolment surges in Spain’s language teaching sector Enrolment in Spanish language schools in Spain has now surged past pre-pandemic levels. The post-COVID recovery really took...
Read more
United States: Government enforcement action on schools, universities, and international students intensifies The Trump administration is intensifying its scrutiny of US higher education institutions and international students. As of April...
Read more
UK commission calls for a more strategic and sustainable approach to international student recruitment The United Kingdom’s most recent international education strategy was released in 2019. It set a target of attracting...
Read more
Ireland: Non-EU international students will be most affected by a new, increased threshold for available funds The Irish government has announced increases in the minimum funds requirements for foreign students. The changes will come...
Read more
SEVIS data reveals decline in international enrolments in the US in 2024/25 The Institute of International Education’s (IIE) Fall 2024 Snapshot reported a 3% increase in foreign enrolments in US...
Read more
International student policy in the spotlight during Australian election Australia will hold its next federal election on 3 May 2025. The vote looks to be hotly contested,...
Read more
What are you looking for?
Quick Links