Market intelligence for international student recruitment from ICEF
31st Oct 2012

The global flow of tertiary-level students

Do you like good market data as much as we do? How about informative data visualisations? Well, you can find both in a new interactive map produced by the UNESCO Institute for Statistics (UIS). "The Global Flow of Tertiary-Level Students" map draws on UIS global data to provide a detailed picture of student flows to and from dozens of countries around the world. Select an individual country from the drop-down menu in the map and instantly see the flow of students mapped out worldwide. With a click of another button you can switch back and forth between views of outbound and inbound students for the same country. In each case, as illustrated by the example for Brazil below, your selection is accompanied by a summary panel of key indicators for that market as well as detailed inbound and outbound mobility statistics. Needless to say, there are a variety of methods for gathering international student mobility statistics and, as is often the case, a given data set presents a particular view of student mobility. The UIS data is no exception to this as it reflects higher education enrolments (including distance learning) as reported by official statistical agencies in each participating country. This means there are some natural limits to the data set. It does not reflect language learning or secondary school enrolments and there may be some exposure to varying methodologies for gathering statistics from country to country across the survey. Nevertheless, the overall patterns illustrated in the UIS map interface provide an important window into global mobility patterns, and as such it represents a useful contribution to the archive of current market research for student recruitment professionals. In its accompanying notes for the Global Flow map, the UIS also provides a series of high-level statistics with respect to higher education mobility worldwide.

  • An estimated 3.6 million students were enrolled in tertiary education abroad in 2010, a 78% increase from the 2 million internationally mobile students recorded in 2000.
  • East Asia is the largest source of international students, representing 28% of the global total, with students from China accounting for about half of this student population.
  • The Arab States have recorded a steady rise in outbound students over the past decade, and now account for 7% of the total global population of internationally mobile students.
  • UIS reports that China, India, and South Korea were the world's leading sources of internationally mobile students in 2010. And the UIS data set also indicates the top destination countries for 2010 as follows:
    • United States (19%)
    • United Kingdom (11%)
    • Australia (8%)
    • France (7%)
    • Germany (6%)
    • Japan (4%)

Please visit the Global Flow map yourself to experiment with the data available there. The UIS Data Centre also provides considerable detail and supporting statistics across more than 1,000 indicators for education, literacy, science and technology, culture and communication.

Most Recent

  • UK: International student numbers fall for second year, especially in postgraduate programmes Read More
  • Italy rises as a study destination but struggles to retain foreign graduates Read More
  • AI is changing how students search: What it means for marketing and recruitment Read More

Most Popular

  • Which countries will contribute the most to global student mobility in 2030? Read More
  • Research shows link between study abroad and poverty alleviation  Read More
  • Beyond the Big Four: How demand for study abroad is shifting to destinations in Asia and Europe Read More

Because you found this article interesting

UK: International student numbers fall for second year, especially in postgraduate programmes A sharp year-over-year decline in non-EU students enrolling in UK universities in 2024/25 (-5%) is the main contributor...
Read more
Italy rises as a study destination but struggles to retain foreign graduates Italy is increasingly popular as a European study abroad destination, with international enrolments increasing by about 10% per...
Read more
Taiwan ramps up international recruiting efforts with expanded work rights and scholarships The Taiwanese government is intensifying its efforts to attract and retain international students. In 2025, it introduced several...
Read more
Studies show countries “at the forefront of research” prioritise international collaborations and mobility Research shows that countries whose academics work frequently across borders with colleagues from another country – or from...
Read more
Australia introduces new rules restricting agent commissions for onshore student transfers As of 31 March 2026, education agents will no longer be permitted to receive commissions from Australian schools...
Read more
ICEF Podcast: Stop losing applicants: How qualification recognition drives seamless international enrolment Listen in as ICEF’s Craig Riggs and Martijn van de Veen recap some of the latest developments in...
Read more
UK’s new international education strategy seeks to build education exports to £40 billion by 2030 The UK has a new International Education Strategy, and its focus is notably different from the previous national...
Read more
How are Australian universities approaching international recruitment in 2026? Studymove founder Keri Ramirez recently presented a webinar anticipating trends in the Australian international education sector in 2026...
Read more
What are you looking for?
Quick Links