Search results for: mobile

Is your email mobile enough?

More than half of all emails are now opened on mobile devices. Mobile’s share of email opens has roughly...

Posted in: Best Practices, Marketing, Strategy, Technology on 13 Sep 2017

Anytime, anywhere: How online and mobile technologies are transforming language learning

This article is adapted and reprinted with permission from the 2016 edition of ICEF Insights magazine. The complete issue is available to download now. Language...

Posted in: eLearning, Language Learning, Market Intelligence, Most Popular on 7 Dec 2016

OECD report highlights internationally mobile students in advanced higher education

The OECD’s annual Education at a Glance report is a handy reference for a wide range of education metrics across the Organisation for Economic Co-operation...

Posted in: Africa, Asia, Australia/Oceania, Europe, Higher Education, Market Intelligence, Middle East, North America, Regions, Research, South & Central America on 23 Sep 2016

Making sense of China’s social and mobile web

Without a doubt, China is the world’s number one source of international students. Asia has driven much of the dramatic growth in international student mobility...

Posted in: Asia, Best Practices, China, Market Intelligence, Marketing, Most Popular, Regions on 9 Jul 2014

Mobile marketing

70% of prospective Chinese students use a smart phone as their primary tool for researching study abroad options. Read more

Posted in: Facts & Figures on 10 Apr 2014

Mobile marketing

Research found that ~70% of US students view college websites on a mobile device. (Noel-Levitz)

Posted in: Facts & Figures on 21 Mar 2014

New research shows that mobile and social media users are intensely engaged online

The research on mobile device use, and associated Internet user behaviours, continues to accumulate this year. The insights in some of the latest reports build...

Posted in: Africa, Argentina, Asia, Australia/Oceania, Best Practices, Brazil, Chile, China, Egypt, Europe, Ghana, Indonesia, Jordan, Kenya, Lebanon, Malaysia, Market Intelligence, Marketing, Mexico, Middle East, Most Popular, Nigeria, North America, Pakistan, Philippines, Regions, Research, Russia, South & Central America, South Africa, Technology, Turkey, Uganda, United States, Venezuela, Youth Trends on 19 Feb 2014

Part 2: Mobile marketing for educators: Driving engagement and prospect conversion

Last week, we underscored the importance of mobile marketing (i.e., marketing that engages students on their phones – especially their smartphones), citing statistics like these,...

Posted in: Africa, Asia, Australia/Oceania, Best Practices, eLearning, Europe, Market Intelligence, Marketing, Middle East, Most Popular, North America, Regions, Research, South & Central America, Strategy, Technology, Youth Trends on 28 Jan 2014

Marketers will focus on mobile more than ever before in 2014

If the last couple of years witnessed the word “mobile” shoot up the ranks of marketing buzzwords, 2014 is the year every internationally oriented education...

Posted in: Africa, Asia, Australia/Oceania, Best Practices, Europe, Market Intelligence, Marketing, Middle East, Most Popular, North America, Regions, Research, South & Central America, Strategy, Technology, Youth Trends on 22 Jan 2014

Mobile, video and peer-to-peer at the heart of the latest travel trends, with Asia in focus

When over 50,000 people gathered in London earlier this month, it could only mean one thing: the World Travel Market (WTM) had arrived. This massive...

Posted in: Africa, Asia, Australia/Oceania, Best Practices, Europe, India, Market Intelligence, Marketing, Middle East, Most Popular, North America, Regions, Research, South & Central America, United Kingdom, Workshops, Youth Trends on 25 Nov 2013

20,000 students in the first 24 hours: UK enters MOOC space with social, mobile FutureLearn

Until last Wednesday, US-based learning platforms have led the development of MOOCs (Massive Open Online Courses). Together, those platforms, including Coursera, edX, and Udacity, serve...

Posted in: eLearning, Europe, Higher Education, Most Popular, Regions, Technology, United Kingdom on 23 Sep 2013

Have we reached an inflection point for mobile marketing in student recruitment?

Mobile marketing is hardly a new idea. Indeed, considerable ink has been spilled in the general press and otherwise as to the rising share of...

Posted in: Africa, Asia, Australia/Oceania, Best Practices, Europe, Infographics, Marketing, Middle East, Most Popular, North America, Regions, Research, South & Central America, Technology, Trend Alert, United States, Youth Trends on 22 Aug 2013

Tracking the increasing use of mobile apps in education and recruitment

If I’m a student considering studying abroad, there are a few things that I’m likely thinking about and a lot of this thinking is happening...

Posted in: Australia, Australia/Oceania, Brazil, Higher Education, Language Learning, Marketing, North America, Regions, South & Central America, Strategy, Trend Alert, United States on 19 Sep 2012

52% of student prospects view educator websites on mobile devices

These days, we can’t seem to stress enough the importance of having a mobile strategy in place for student, prospect, and alumni engagement. The 2012...

Posted in: Infographics, Marketing, North America, Regions, Technology, Trend Alert, United States, Youth Trends on 5 Sep 2012

Students are mobile, are you?

Forrester Research tells us that 97% of Millenials own a cell phone and 58% have a smartphone. Perhaps it is no surprise then that mobile...

Posted in: Marketing, Research, Strategy, Technology, United States on 29 Feb 2012

There’s no mobile web, there’s only content

Now that you have a handle on the web, do you ever feel like mobile is the next big learning curve you will need to...

Posted in: Marketing, Technology on 17 Jan 2012

Mobile and social media key to reaching Chinese consumers

Tnooz is an interesting travel technology site providing news and analysis in the tourism and hospitality space. In a recent guest post on the site,...

Posted in: Asia, Best Practices, China, Country Reports, Market Intelligence, Marketing, Regions on 5 Dec 2011

Will that be a mobile app or a mobile website?

Mashable reports on the dramatic growth in smartphone usage among the 18-24-year-old demographic and on a corresponding interest in mobile technology among education marketers. There...

Posted in: Marketing, Technology on 30 Nov 2011

Are you paying enough attention to Instagram?

Most recruiters have learned to make good use of social channels to reach and engage prospective students. But social is a pretty fluid space, and...

Posted in: Africa, Asia, Australia/Oceania, Europe, Market Intelligence, Marketing, Middle East, North America, Regions, South & Central America, Strategy, Youth Trends on 25 Apr 2018

Foreign language enrolment in the US trending downward

A preliminary report from the US-based Modern Language Association (MLA) finds that enrolment in foreign language programmes in US institutions – that is, all languages other...

Posted in: Higher Education, Language Learning, Market Intelligence, North America, Regions, Research, United States on 7 Mar 2018

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