Market intelligence for international student recruitment from ICEF

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 American graduate schools see alarming drop in applications from Chinese students

American graduate schools see alarming drop in applications from Chinese students

A dramatic drop in the number of Chinese students applying to US graduate schools this spring – a 5% decline, after seven years of double-digit increases, according to...

 Part 1: Videos that work: How effective is your promotional video?

Part 1: Videos that work: How effective is your promotional video?

Does your school have a promotional video? Multimedia is an increasingly important part of the recruitment toolkit, especially if you want to attract international students. More and more,...

 Malta on the rebound, language student arrivals up 18.2% over last year

Malta on the rebound, language student arrivals up 18.2% over last year

The National Statistics Office (NSO) of Malta has announced that the number of international students at English language schools reached 81,911 in 2012, an 18.2% increase over 2011....

 Why Vietnam? A market snapshot

Why Vietnam? A market snapshot

If Vietnam has yet to appear on your institution’s international student recruitment radar screen, this article might make you think again. Below you’ll find a compelling overview of...

 From prospects to enrolments: direct marketing in international recruitment

From prospects to enrolments: direct marketing in international recruitment

Today’s post will look at the all-important task of communicating directly with prospective international students – something that has changed monumentally since the days when sending out a...

US state consortia offer streamlined approach to student recruitment

In our previous video interview with Mr Greg Thompson, Senior International Trade Specialist and Education Team Leader with the United States Commercial Service, Department of Commerce, one of...

Is your marketing answering the right questions?

Amidst the ever-intensifying global competition for students, all education institutions with internationalisation mandates are asking themselves what they can do to present themselves more effectively to students in...

Demand for Spanish instruction escalating, higher ed still facing challenges

Spain has long been a popular travel and study abroad destination. Of all the participating countries in Europe, Spain receives the largest number of students from the popular...

Germany’s new strategies in the race for international students

Germany’s post-study work options continue to enable the country to attract a large and ever-growing number of international students, but what kind of new strategies is the nation...

EU aims to be more attractive to students and scholars

The European Union is taking steps to make it easier and more attractive for non-EU students and academics to study and work in Europe. A European Commission proposal...

Generation Y poised to bring permanent change

Getting ahead of the curve and discerning the future direction of millennial, or Generation Y, trends is a task made exceedingly difficult by the group’s general technological literacy...

Canada allots CDN $65 million to boost its competitiveness as a study abroad destination

The Canadian government’s latest budget includes CDN $23 million dedicated to supporting its national international education strategy and CDN $42 million to improving visa processing for temporary residents...

UK Border Agency to be abolished

On Monday this week, the British House of Commons Home Affairs Committee published a report that was highly critical of the UK Border Agency’s performance and reporting to...

Part 2: Facebook is changing: Are you changing with it?

With all the changes going on at Facebook (see Part 1), it can be worthwhile for student recruiters to update their list of do’s and don’ts when it...

Part 1: Facebook is changing: Are you changing with it?

Facebook has made some substantial changes over the last year, and many of these should affect the way student recruiters are using the platform to reach out to...