Many institutions are giving greater attention – and budget – to branding these days. Consultants are brought in, new logos and taglines are fashioned, and then a whole...
Market intelligence for international student recruitment from ICEF
This article is adapted and reprinted with permission from Beyond the Horizon: The Near Future of International Education. Launched at the 2016 NAFSA conference in Denver, Beyond the...
In a move that surprised observers around the world, rocked currency rates and stock exchanges, and ran against the projections of most recent polls, UK voters opted for...
The more competitive and mature an industry is, the more creative and thoughtful its players must be in their strategies to maintain or grow market share. We are...
This article is adapted and reprinted with permission from Beyond the Horizon: The Near Future of International Education. Launched at the 2016 NAFSA conference in Denver, Beyond the...
We are pleased to begin a new video series on ICEF Monitor today. We call it Keys to the Market and we promise two things for each installment...
Many institutions are giving greater attention – and budget – to branding these days. Consultants are brought in, new logos and taglines are fashioned, and then a whole...
New ISC research – reported in the ISC Market Intelligence Report for the UAE – shows that the United Arab Emirates is the leading country in the world...
The on-demand, highly connected world of millennials opens the door both to new challenges and new opportunities for marketers – but you better be quick and you will...
The latest data release from Education New Zealand (ENZ) confirms another year of strong growth for the country’s international student numbers. ENZ’s full-year Student Visa Dashboard for 2015...
Soft power, the thinking goes, is a strategy of promoting the national interest by means of persuasion and attraction, as opposed to “hard power,” meaning the more overt...
2015 was a banner year for many study destinations. But, as much growth as we have seen in international student mobility over the past decade, many countries have...
It has been a tumultuous year for the world economy, which in many quarters is still recovering from the deep economic shocks of the 2008 global economic crisis....
It won’t come as a surprise that most international educators are giving greater weight to online marketing channels these days. Prospective students are heavy Internet users – and...
The Canadian Bureau for International Education (CBIE) released its annual report on the state of international education in Canada this week. As in previous years, the 2015 edition...
Myanmar held its first free nationwide election in 25 years earlier this month, and the 8 November vote saw opposition leader Aung San Suu Kyi’s National League for...
