South & Central America

brand-strategyCan you spot the difference? The search for a distinct education brand

Many institutions are giving greater attention – and budget – to branding these days. Consultants are brought in, new logos and taglines are fashioned, and...

language-travel-marketLatest language travel data points to slowing growth in 2015

This time last year, the general impression in language travel was that some important market shifts were afoot. The UK was losing market share and...

brazilian-study-abroad-marketBrazil: research highlights shift to affordable destinations and career-oriented studies

Earlier this month, BELTA – the Brazilian Educational and Language Travel Association – presented new research on 2015 trends in the Brazilian market for study...

The interdisciplinary opportunity

Countless studies have shown that international students expect study abroad to lead to better employment outcomes and that students’ choice of where and what to...

More countries moving to internationalise higher education

A new study aims to provide a detailed snapshot of the countries that are “best engaged” in internationalising higher education, and, by extension, those that...

Chile continues to push for improved English proficiency

Demand for English Language Teaching (ELT) in Chile is strong, largely driven by the need for English-speaking professionals, academics, and technicians to staff its increasingly...

Stand out from the competition by sharpening your brand identity

As the international education industry continues to expand and mature worldwide, one of its distinguishing characteristics is increased, even intensified, competition. Competition from a growing...

MOOC learners in developing countries focused on career development

If an interesting new study from the University of Washington is any indication, MOOC students in developing countries have a very different profile than their...

US educators following President Obama’s lead to open new links with Cuba

In March 2016, President Barack Obama became the first sitting US president in 88 years to travel to Cuba, signalling an ongoing commitment from both...

2.28 million abroad for language study in 2014

New research indicates that nearly 2.3 million people travelled abroad for a language course in 2014. This is the top-level finding from the IALC Study...

Table stakes: The link between food culture and student satisfaction

When students decide to study abroad, chief among their considerations are academics and the extent to which a foreign education can pave the way to...

Survey says employment prospects the key for postgraduate applicants

A 2015 survey of postgraduate applicants around the world finds that prospective master’s or PhD students are giving greater weight to future career prospects when...

Is online messaging the next big thing for student recruitment?

Have you already mastered Google keywords and hammered out a great social media strategy? If so, fantastic! But, as you would probably guess, there is...

Reaching millennials: Make it fast but keep it real

The on-demand, highly connected world of millennials opens the door both to new challenges and new opportunities for marketers – but you better be quick...

Cheaper, faster, easier: Building a better system for sending student fees overseas

A new breed of international payment service providers is set on proving that the conventional methods for sending student payments overseas are ripe for change....

US and UK losing market share to regional destinations

A recent British Council study predicts that China will remain the number one sender of international students to other countries in 2025, followed by India....

New data reveals most searched-for study destinations

The body of research underlining the importance of online channels to international student recruitment is growing. Among the key findings we have reported in recent...

Mapping technological change in higher education through 2020

Students’ demands – as well as a rapidly evolving global marketplace – feature significantly as drivers of the technologies most likely to be adopted in...

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