China

chinese-students-abroadChinese demand for overseas education remains strong despite worries about jobs

“If I want to enter a university like Tsinghua or Peking, I have to pay too much attention to the gaokao (the college entrance exam)....

us-international-studentsUS a source of international students too

The US is often in the news for its reputation as the leading destination for international students. But American students go overseas, too – as...

mystery-shopper-experimentMystery shopper experiment reveals best practices in communication strategies

We recently sat down for an interview with Mrs Lisa Cynamon Mayers, an academic advisor with Intead (International Education Advantage). Intead is a full-service consulting,...

SAT demand surging abroad as College Board announces redesign

Two unrelated stories about the SAT (formally the SAT Reasoning Test and one of two major standardised exams for US college admissions) have caught our...

China’s slowdown doesn’t mean the sky is falling

Newspaper headlines across the world have been filled of late with the news that China’s gross domestic product (GDP) slowed to 7.7% for the first...

Part 2: MOOC development continues to pick up speed… around the world

ICEF Monitor returns to MOOCs today with the second half of a two-part look at the current state of the online education landscape. With ongoing...

Top trends in strategy and pricing for educational travel providers

Today’s two-part video interview covers the top trends in strategy and pricing for the educational travel industry. ICEF Monitor sits down with Mr Samuel Vetrak,...

International internships are increasingly valued by employers

Internships have long been part of the collegiate landscape, but their relationship to students’ future prospects has never been more direct. ICEF Monitor takes a...

Western boarding schools expand to Asia

Throughout the past several years, tradition-rich boarding schools that had previously operated only in the West have embraced internationalisation by opening branches in Asia. Today,...

American graduate schools see alarming drop in applications from Chinese students

A dramatic drop in the number of Chinese students applying to US graduate schools this spring – a 5% decline, after seven years of double-digit...

International school enrolment on pace to reach $60 billion by 2022

As the international schools market continues its expansion, ICEF Monitor reviews some riveting statistics as well as the growth drivers behind the trend. International school...

Sub-agent model offers strong benefits for institutions and agents alike

In terms of achieving results with student recruitment agents, as we have often mentioned here on ICEF Monitor, it all comes down to relationships. Naturally,...

International tuition trends reflect competitive nature of today’s recruitment environment

Luring the increasingly mobile and discerning international student has evolved into a high stakes affair for educational institutions, one complicated by rising competitive pressures as...

Are learning and technology preferences impacting recruitment?

Recently, ICEF Monitor looked at how to appeal to the Chinese market by crafting marketing messages to reflect their propensity for luxury brands and experiences....

Understanding cultural gaps a key to success in China

The economic ascent and sheer size of the Chinese market have placed it top-of-mind in corporate boardrooms as well as meeting rooms in universities and...

Chinese students drawn to elite education brands

“Before the economy opened up, a chic suit meant one with the label of a state-owned factory sewn ostentatiously on the sleeve. How times change.”...

88 ways to recruit international students

As colleges and universities look to increase their international student enrolment and differentiate amongst global student audiences, focusing on value-added recruitment and orientation solutions that...

Credit transfer scheme in SE Asia gives student mobility a boost

As early as the next academic year (2013-14), a common credit transfer scheme could be adopted by all higher education institutions in the Greater Mekong...

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